It’s important that your corporate portrait shows a friendly face. Having a professional portrait isn’t all about looking serious and powerful. The days of ‘power poses’ have gone. Today it is all about looking approachable, friendly and professional.
How to look good in your corporate portrait.
- Don’t smile unless it is natural – some people have a natural smile, other people don’t (former prime minister Gordon Brown was such a person). It’s all about looking comfortable ‘in your skin’.
- Wear clothes that you feel comfortable in – you may have an expensive suit, but if it is two sizes too small it won’t look good and more importantly you won’t feel confident about the way you look. If you are lucky enough to work in a stunning location, let that be the backdrop.
- Have the portrait taken in your working environment – we tend to feel happy in our work place. Don’t worry if you have a ‘dull’ office, it’s all about the way you look, which depends on how you feel.
- Don’t have an audience – if you feel self conscious about having your picture taken, make sure there is no one else around.
Obviously the most important thing to do is employ a photographer who is competent in taking great portraits.
We shot these portraits of Lisa in our office. Lisa owns and runs a telemarketing company in Cheshire, the whole shoot took less than an hour from the time she walked through the door to the time she left (including coffee). Looking good on social media, Linked In and on your web site does not take much time and is not expensive.